Few confections are as comforting as donuts so when a new shop comes to town, especially just a block away from The Restaurant Guy family home, I like to celebrate. The San Luis Obispo Donut Company, referred to as “SLODoCo,” is coming 290-A Storke Road in Goleta, which is the recently-former home of Ortho Mattress. At SLODoCo, you can pick from over 100 (that’s not a typo) different donuts every day, including vegan and gluten-free. A selection of coffees are also available.

SLODoCo is owned by husband-and-wife duo, Jesse and Jacob Pickering. Jesse, who is Cambodian, grew up in a family with a long history of donut making. SLODoCo’s first location opened in SLO on Higuera Street in 2010, a second location opened in Atascadero on El Camino Real in March 2019, and a third location opened in SLO on Foothill Boulevard. Their Goleta location, sandwiched between Target and Camino Real Marketplace, will be their fourth outlet.

Remodeling has just started and the space is so large I wouldn’t be surprised if the dessert destination takes just half of it when completed. Thanks to reader Dara who saw their sign while passing by. Visit

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